NDCC New Website | We Design | Bideford | Barnstaple

Website Design for North Devon Cricket Club

Website Design for North Devon Cricket Club

Website Design for North Devon Cricket Club

North Devon Cricket Club came to Complete Marketing Solutions with a problem that we hear often – “My website doesn’t work properly on mobiles, how can I fix this?”. Upon closer inspection, it soon became apparent that lack of responsiveness (the function that allows websites to be used easily on different devices including mobile phones and tablets) wasn’t the only problem. With virtually no optimisation in place, no content management system available to NDCC to allow them to upload results and updates, and a navigation that wasn’t user-friendly, we soon decided that the most cost-effective way to fix their problems, was to start from scratch.

We designed and built a fully responsive WordPress website which features an easy to use content management system which allows NDCC to update their news and blog regularly and with ease.

Here is what Mark Ansell, Chairman, had to say about the results:

At North Devon Cricket Club we commissioned The Complete Marketing Solution to create a completely new website for us at the beginning of this season – we could not be happier with the work they have done.

Simon and his team quickly understood the brief and completed the first draft of the new site quicker than planned, responded quickly to the feedback on the first draft so that the finished article was up and live in an incredibly short period of time.

We could not recommend them more highly.

Mark Ansell

Chairman

Before and After

Before

NDCC before

 

 

 

 

 

 

 

 

 

 

 

After

NDCC after

Wordpress websites - the importance of updates

The Importance of Updating your WordPress Version, Themes and Plugins

WordPress Websites Bideford, North DevonWordPress is a popular open-source Content Management System (CMS) for building impressive, easy to manage, modern websites. You may have noticed that when you log into your WordPress dashboard, it tells you which WordPress software version you are running and whether or not you are able to update it. You’ll also notice that sometimes a refresh icon is displayed in your header menu that alerts you to how many updates are available for the plugins and themes that you have installed on your WordPress website. But are updates to WordPress, themes, and plugins important, do you really need to do them, and are they free?

Three Main Updates

Your WordPress website has 3 main parts that will require updating. These are:

  • The WordPress application itself
  • Your Plugins
  • Your Theme

It is important to keep all of these things up to date to prevent security threats and incompatibility issues – we will discuss these issues in full, below. Before you update, though, remember to back-up your current website and all of its data, just in case the update gets interrupted, or something goes wrong during the update process.

Security and Bug Fixes

In order to protect your website from the latest security threats and bugs, you need to make sure that you are continually updating WordPress as new versions are released. The current version of WordPress (as of 12/04/15) is version 4.1.1 – so if your website isn’t running this version, you’ll want to backup and update as soon as possible.

Plugins can also be susceptible to hacker attacks if you are not running the latest version. Plugin updates will contain security fixes to protect your website from malicious hackers and bugs.

Compatibility Issues

If you are not running the latest versions of plugins, software and themes, then these different components can run into conflict with each other and result in plugins and features not functioning properly.

When installing new plugins, it is worth checking that the current version of the plugin has been tested with the version of WordPress you are running. For example, if you install an old plugin that was developed a while ago for an older version of WordPress, it may not work properly with newer versions – always check the release date and update information when installing new plugins to make sure they will be compatible with your theme and WordPress version.

New Features

Major updates to the WordPress application will contain new and enhanced features which can improve the user interface (UI), and help you to design, build and manage your website more easily. Recent updates in version 4.1 include

  • Inline image editing – Users are now able to click on an image and instantly see alignment options, along with a button to remove alignment. This makes the alignment process much quicker than having to go into the full image editor mode (still accessible using the pencil icon)
  • A refined ‘distraction free writing mode’ function – enables users to more easily switch back-and-forth between normal writing mode and the distraction free editor.
  • Install language packs from admin area – This is a development to the new languages feature that was released with version 4.0. In the latest version, users can select and install language packs from the dropdown menu in the general settings area.
  • Improvements for developers – WordPress has released a few new features for developers to get their teeth in to, including:
    • A Customizer API which aims to build a complete JavaScript API for customizer.
    • Queries have been rewritten to improve meta, date, comment, and taxonomy queries.
    • Theme title tags allow WordPress theme developers to define a specific title for a website without it conflicting with standard the WordPress title tags.

Here at Complete Marketing Solutions, we build and manage WordPress websites for clients in North Devon and across the UK. We always aim to ensure that all sites managed by ourselves will be continually updated to run the latest versions of WordPress software, themes and plugins.

seo bideford, barnstaple, north devon

SEO North Devon – What is SEO and why is it so Important?

seo bideford north devonWhat does SEO stand for?

SEO is a phrase that you’ll hear thrown about a lot when discussing websites and online marketing for your business, but what exactly does it stand for, and more importantly, what does it mean for you and your online marketing?

SEO is the acronym used in place of the term “Search Engine Optimisation”. Search Engine Optimisation is the process of attempting to maximise the potential number of visitors to a website. SEO experts use a mixture of on-site and off-site techniques to ensure that the website has the best chances of appearing high on a search for a relevant keywords, phrases and locations.

Why Should I Employ an SEO Professional?

SEO is a difficult and imprecise art at the best of times, which is why we make sure that we keep up with the latest Google search algorithms and changes in user behaviour patterns. This enables us to stay aware of how the web is working and to understand how people are using the internet, in order to implement relevant tactics within your marketing plan that make sure that your website stays ahead of the game.

By employing an SEO professional to optimise your website, you’re giving yourself the best chance of having your website and business details found on Google and other search engines such as Bing, Yahoo and Ask. We’re confident that over time your investment will be paid back to you in increased website traffic, and therefore increased business enquiries and sales.

Complete Marketing Solutions in Bideford – SEO North Devon

Here at Complete Marketing Solutions in Bideford, North Devon, we provide SEO as a standard part of our website design packages. If you’ve already got a website that you’re happy with, but would like for it to perform better on search engines in order to increase your traffic, we also offer stand-alone SEO services.

We work closely with our clients to determine the most appropriate keywords, phrases, and locations to target. We’ll research your industry and field of practice to look at trends to determine how your business can establish a strong online presence within it. We’ll also look at your competitors to see what is and isn’t working for them, with a view to getting your website to the top of the game. We’ll then use this research to devise a holistic SEO plan that employs the most appropriate on-site and off-site techniques.

A Holistic Approach to Search Engine Optimisation 

We don’t just focus on your website – we know that the SEO is achieved by creating links with blogs and social media channels such as Facebook, LinkedIn and Twitter. Not all businesses use social media, blogs and directories in the same way – that’s why we like to create close working relationships with our clients to fully understand the aims, ethos and working methods of your business. This enables us to create a fully tailored holistic SEO strategy to see that you employ appropriate external channels effectively.

Thanks to our advanced SEO monitoring tools and knowledge of Google Analytics, we are able to monitor in great detail just how well your SEO plan is working. We use this data to make informed decisions about how to adapt the strategy to improve and grow it, so that you stay ahead of the game.

To find out more about how Complete Marketing Solutions can help your business to appear higher on the search engines by using our professional SEO services, please get in touch for a no-obligation discussion. In the meantime, take a look at our news and testimonials to see how our services have helped many small to medium businesses across Devon and the UK to grow.

s and g carpets torrington website optimised by complete marketing solutions in North Devon

S&G Carpets – Website Optimisation and Redesign

S&G Carpets have had their website for a while now, but unfortunately it was failing to generate the traffic that they hoped for in order to build business.

We were able to offer our professional SEO and website design skills to redesign, re-write and fully optimise the page content and site information, in order to help S&G Carpets’ website to perform get found on Google by new and existing customers. We also reordered the menu navigation to aid user-flow through the site and make information easier to find.

BEFORE

s&g caroets torrington website

AFTER

s and g carpets torrington website

Top 2 Tow new website - web and marketing by complete makrketing solutions in North Devon, Bideford

Top2Tow

Web Design in Bideford – Website Rebuild and SEO for Top2Tow

Top2Tow are a well-establish tow Bar Fitting and Caravan Servicing company based in Bideford, North Devon. Here at Complete Marketing Solutions, we have been working them for a while now and have seen their business go from strength to strength to become the well known local name that they are today.

Top2Tow had an existing website that”did the job”, however it was old and therefore was not designed to function on mobile devices. With over 50% of online activity now conducted using a mobile device, Top2Tow realised the urgent need to bring their website up to date, as their old website was causing mobile-based visitors to get annoyed at the fact that they couldn’t access content easily.

We rebuilt their website using WordPress to give them a fully responsive, mobile optimised website that functions as beautifully on a large computer screen, as it does a phone, tablet or small screen laptop. Customers are now able to browse through the website on any device, whilst still having access to the same content.

BEFORE

Top 2 Tow new website

AFTER

Top 2 Tow old website

Virginias Vintage hire website built by complete marketing solutions web design

A Technically Testing Job from Longest Serving Customer – Virginia’s Vintage Hire.

Ginny and Greg at Virginia’s Vintage Hire are our longest serving customers. We’ve been with them from the very beginning and have been proud to be part of the growing success of the business.

Virginias Vintage Newest
After seeing the benefit what we’d already achieved, Ginny and Greg wanted to take their online marketing to the next step by upgrading and customising their website with new branding and a strong new visual identity. The job was a big one but we stepped up to the challenge. Working with their branding designer, we have given their website undergo a complete overhaul, with a new customised design, an extended product range as well as new navigational assets and user elements.

With the ever growing success of the original business, Greg and Ginny have decided to expand with Virginia’s Vintage Hire Scotland! Again, we’ve worked closely with them to build a new website for this company and manage their marketing efforts and it’s looking like the Scotland branch is going to be just as successful as the core business!

sams hair design website design by complete marketing solutions north devon

Testimonial from Sam’s Hair Design

“I used Sophie Bosworth to design my logo and website and I couldn’t be happier with my choice. She listened to my ideas and pretty much came up with the design straight away. I had full input of any ideas and was included in the whole build of website as she went along. I would highly recommend her. It’s comforting to know she is in my phone now and I can call on her anytime for changes.”

Thanks Sam – It was a pleasure to work with you!

sams hair design

Sam Munden came to Complete Marketing Solutions via a recommendation from a previous client who been impressed with our services and was kind enough to refer us to Berkshire based hairdresser, Sam Munden, who was looking for a new website for her business”Sam’s Hair Design”.

The first stage involved designing a logo for Sam’s Hair Design. The brief was to create something that was based on a vintage style theme, possibly in deep aubergine, dark brown and cream. Sam wanted something that was pretty, feminine and sophisticated, but not pink and flowery!

After submitting an initial range of design ideas to Sam, we worked with Sam’s feedback to refine our ideas into a final design that she was happy with. The final design took on a vintage mirror style with her company name in the centre, as a reference to hairdressing and to fulfil the vintage theme.

Once the logo and branding was complete, we designed the assets for the website around the branding themes. The website uses interactive features that direct users through the site intuitively such as interactive sliders, image galleries, maps, social media icon buttons and hyper-linked text.

CLICK HERE TO SEE THE RESULT!

adventure camping - camp site and lodges in north devon. Website by complete marketing solutions

Adventure Camping at the Ultimate Adventure Centre – A New Look for a new Season

In 2013, The Ultimate Adventure Centre launched a new campsite in Bideford – Adventure Camping. The campsite was a huge hit with visitors who were able to choose from 3 camping options – traditional, tepee and wooden lodges. On the back of this success, we were keen to push things further and expand to help grow the business. Over the winter, extensive work has gone on at the Ultimate Adventure Centre to add new accommodation lodges (Atlantic Lodges), shower blocks and a café.
These physical updates have been mirrored on our side with changes to the website and marketing efforts. Complete Marketing Solutions have been working on the Adventure Camping Website to update it with new content and give it a fresh new feel with a modern and more interactive theme.
To aid customer engagement and increase online sales, we have added an easy to use booking system to make it quick and simple for customers to book online at any time. We also added a Snap Engage live chat feature so that website visitors can ask questions live on site. This combination of live chat and an online booking system is working effectively to increase engagement and drive online and offline sales.

BEFORE

adventure camping after

AFTER

adventure camping new

sams hair design website design

Logo Design and Website Build for Berkshire Based Hairdresser, Sam Munden

sams hair design

Sam Munden came to Complete Marketing Solutions via a recommendation from a previous client who been impressed with our services and was kind enough to refer us to Berkshire based hairdresser, Sam Munden, who was looking for a new website for her business”Sam’s Hair Design”.
The first stage involved designing a logo for Sam’s Hair Design. The brief was to create a logo design that was based on a vintage style theme, possibly in deep aubergine, dark brown and cream. Sam wanted something that was pretty, feminine and sophisticated, but not pink and flowery!
After submitting an initial range of design ideas to Sam, we worked with Sam’s feedback to refine our ideas into a final design that she was happy with. The final design took on a vintage mirror style with her company name in the centre, as a reference to hairdressing and to fulfil the vintage theme.
Once the logo and branding was complete, we designed the assets for the website around the branding themes. The website uses interactive features that direct users through the site intuitively such as interactive sliders, image galleries, maps, social media icon buttons and hyper-linked text.

CLICK HERE TO SEE THE RESULT!

The Springboard Consultancy - Website design and optimisation by North Devon based marketing specialists

Customer Testimonial from Liz Willis at The Springboard Consultancy

“When our website and overall web presence needed improving, we asked around and Complete marketing Solutions was recommended highly to us. They gave us a straightforward appraisal of our site, blog and social media performance and outlined a manageable way forward.

We agreed an initial three month program that included improving the overall look and feel of the website, changing our blog platform, creating a twitter account and fine tuning our LinkedIn pages. Simon and Sophie worked alongside our regular designer Francis Porter because it was important to us to have consistency of the way we present ourselves. Their work has resulted in a vastly improved and revitalised website and blog, consistent branding and a new confidence about using Social Media.

Clients have already commented on how good the website looks and we’re already seeing the benefits of their work. We were really impressed that Simon and Sophie were just as keen as we were that we were able to maintain our web presence by ourselves and provided us with much needed coaching. However, we’ve retained Simon and Sophie on a monthly basis keep the momentum going!”

– Liz Willis OBE Chief Executive at The Springboard Consultancy

The Story – Helping The Springboard Consultancy to leap into the 21st Century!

Untitled-1As with many of our clients, The Springboard Consultancy already had a website, however it wasn’t generating the right amounts or type of traffic to make it work efficiently to bring in new clients. To help, we re-structured the pages and navigation of Springboard website to aid user interaction and added assets such as tabs and buttons to make it easy to use. We also created new, quality copy using key words and locations to help the onsite optimisation.

Having very little experience of social media, it was a big step for Liz at Springboard to allow us to create a new Business Twitter account to incorporate into their marketing strategy. We continue to work with Springboard to offer ongoing training for effective Twitter use, and guess what? They’re hooked! We knew they’d catch the Twitter bug once they’d got the hang of it with our training!

Rebranding for Springboard consultancy was achieved by working alongside Francis Porter Designs  to create a fresh new visual identity for the company website.